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marketing & consent
framework



Last updated: May 2025

For The Chef Network (TCN)
Operated by Matalino.ai

INTRODUCTION
This section outlines how we handle user consent and marketing communications at The Chef Network (TCN), operated by Matalino.ai. It explains what information we collect, why we collect it, how we use it to serve users better, and how users can manage their preferences.

1. WHY WE NEED YOUR INFO
We collect and use data to operate the platform, provide chef and job matching, and improve our services. Without this information, the system breaks. We don’t ask for your data to be invasive—we use it to:
  • Show you relevant chef profiles or job ads.
  • Identify what isn’t working so we can fix it.
  • Predict trends and respond faster.

Real-World Example: If chefs in Manchester start applying to wine bar roles, we’ll alert businesses in that area and highlight those jobs to other relevant candidates.

2. TYPES OF COMMUNICATION
Operational Messages
  • Confirmation emails (e.g. receipt, ad post, sign-up).
  • Interview or follow-up reminders.

Service Updates
  • Feature announcements.
  • Platform improvements.

Marketing Emails
  • Chef Spotlights.
  • Job Alerts.
  • Community Stories.
  • Events or Promotions.

Custom Notifications (Optional)
  • AI-generated alerts based on your site activity.
  • Suggested chefs or roles.


3. HOW YOU GIVE CONSENT
Consent is requested via:
  • Sign-up or job post forms.
  • Email opt-in checkboxes.
  • Cookie banner (for website tracking).
  • Settings Dashboard (coming soon).
We use clear language and never bury consent in legal jargon.

Example: “Tick this box to receive chef lists, job alerts, and platform updates. You can unsubscribe anytime.”

4. YOUR CONTROL PANEL (Coming Soon)
A live dashboard will let users:
  • See what they’ve opted into.
  • Change settings at any time.
  • Download consent history if required.

Preview Layout:
  • Essential messages: always on.
  • Job alerts: toggle.
  • Chef lists: toggle.
  • Platform news: toggle.
  • Custom suggestions: toggle.


5. DATA USED FOR MARKETING
Data Used Purpose Opt-Out?
Email address Job alerts, updates, newsletters Yes
Page visits Improve chef/job matching Yes
Chef clicks Refine chef list relevance No (anonymized)
Consent status To track your opt-ins No (required)

We do not sell your data. We do not share your identity with advertisers.

6. AI-ENABLED MARKETING
When we use AI for personalized marketing, it only uses:
  • Anonymized behavioral data.
  • Your preferences (e.g. jobs viewed, chefs clicked).

All suggestions are explainable, and you can opt out of AI-generated recommendations.

Scenario: If you clicked on “Vegan Chefs” 5 times in a week, we might show you a short list of similar chefs the next time you log in.

7. SPAM PROTECTION
We hate spam, too. Here’s what we won’t do:
  • Send you 10 emails a day.
  • Push irrelevant jobs.
  • Share your info with cold callers.

We’ll only send what we think is useful. If we ever get it wrong, you can opt out instantly.

8. TLDR – SUMMARY
  • We use info to serve you better—faster matches, more relevant content, fewer wasted clicks.
  • You control what we send, when, and how.
  • We collect habits, not secrets.
  • No data? No insights. No insights? The site breaks.
  • We hate spam too. If something’s off, turn it off.


9. CONTACT FOR MARKETING/DATA REQUESTS
privacy@thechef.network.